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Behind the Label

There is an art to crafting wine. A great wine is a unique expression of a particular time and place—The Specialyst beautifully captures the distinctive terroir and heritage of Lodi’s best Zinfandel vineyards. We knew this wine needed a label that would do the contents of the bottle justice, so we turned to renowned illustrator and designer Andrew Davidson.

Andrew Davidson studied graphic design at London’s Royal College of Art and has since established a reputation for his meticulous, handcrafted process—in particular with his wood engraved artwork. He’s created iconic art for the Harry Potter book series, postage stamps for the Royal Mail, logo work for Bacardi Rum, and etched designs for the glass doors at Wimbeldon’s famed Centre Court.

His thoughtful approach, painstaking attention to detail and appreciation for heritage technique made him an artist with whom we wanted to partner on The Specialyst. Like the wine we make, the art Andrew Davidson creates is a unique expression of a particular time and place.

1 - Initial Sketch
1 - Initial Sketch
2 - REFINED SKETCH
2 - REFINED SKETCH
3 - SKETCH TRANSFERRED TO WOOD BLOCK
3 - SKETCH TRANSFERRED TO WOOD BLOCK
4 - ENGRAVING THE ART ONTO THE WOOD BLOCK
4 - ENGRAVING THE ART ONTO THE WOOD BLOCK
5 - FINAL ART ON THE WOOD BLOCK
5 - FINAL ART ON THE WOOD BLOCK
6 - FINAL ART
6 - FINAL ART